Owner / Color/ Style/ Makeup Artist
Fatima Sheikh is a California native and the founder and owner of F.S. Charlie Salon, named in honor of her grandfather Noor Muhammed Charlie, the legendary comic of Bollywood's silent film era. Located in the heart of Tribeca, New York City her passion for hair and beauty began at the tender age of 18, where she wanted to venture a different path in order to express her heritage and personal style. With the suggestion of her cousin Hollywood actor Yawar Charlie, she styled for a notable NYE party in West Hollywood. This would be the beginning of her adventure. The rest as they say, is history. Having graduated from the San Francisco Institute of Esthetics & Cosmetology with flawless marks, Fatima eventually relocated to New York to join Rare Salon founded by celebrity stylist Ruth Roche. In 2010 Ruth passed the torch to Fatima, where in the winter of 2015 she rebranded the salon name to now be known as F.S. Charlie.
Now in her 5th consecutive year, Fatima continues to cultivate strong relationships in the hair community, by continuously pushing the boundaries and stressing the importance of mentoring the next generation of stylists through education and hands on training. In addition, she is an active member of the Summit Salon Business Center which coaches aspiring entrepreneurs and some of the most profitable salons in North America today.
Fatima is a certified makeup artist having trained with MAC cosmetics for 4 years. She is also a skilled henna artisan and eyebrow threading specialist which she learned from Sumita Batra of Ziba Beauty. She worked in television and film, with hair stylist's Michael White and Deborah Dietrich, on the highly acclaimed 2008 film “Milk” starring Sean Penn.
Her accolades and savvy sense of style continues to lend it's expertise to a continuously growing portfolio, having worked with such luxury brands as Amrita Singh, Chanel, Chloe, Dior, Rock & Republic and Sexy Guru during NYFW and LAFW. She has provided artistic hair & makeup lead on editorial campaigns for talent and lifestyle brands D. Brand, L.A. jewelry designer Kylee Fauss (Miss Wax), Grammy artist Louie Vega (Masters At Work/Vega Records), Nickodemus (Turntables On The Hudson) and renowned Bhangra music pioneer DJ Rekha (Basement Bhangra) to name a few.
Fatima's extensive knowledge of Bollywood style has made her a highly sought after authority within the South Asian fashion industry as a master fusing together the perfect balance between heritage and tradition for todays contemporary market. She has worked closely on the runway with globally recognized designers Farah Ieghari, Hassan Sheheryar Yasin, Priya Kataria Puri, Rani Emaan and Shyamal & Bhumika.
You can book with Fatima at cutler in Soho - 212.308.3838